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The Secret to GE’s Success: A Former insider Reveals the Leadership lessons of the World’s Most Competitive Company

The Secret to GE’s Success: A Former insider Reveals the Leadership lessons of the World’s Most Competitive Company

Learn why GE has always had the best inventors, the best strategic planners, and the best results William Rothschild, who witnessed GE’s revolution firsthand, explains the five keys that made GE a global phenomenon—and gives managers a complete toolkit for duplicating its remarkable success. He explains the GE Code—the hallmark of all GE leadership teams—and provides a far-ranging prescriptive plan for strategizing the GE way.

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1 Comment
  1. Patricia J. ONeill "Free Lance Writer" says
    2 of 2 people found the following review helpful:
    5.0 out of 5 stars
    A Layman’s View, April 19, 2007
    By 
    Patricia J. ONeill “Free Lance Writer” (Rockville Centre, NY) –
    (REAL NAME)
      

    This review is from: The Secret to GE’s Success: A Former insider Reveals the Leadership lessons of the World’s Most Competitive Company (Hardcover)

    William E. Rothschild’s book The Secret to GE’s Success is a very good read…. even for laypeople like myself who are not versed in management strategies. It captures your interest and holds it from beginning to end.

    The book gives an illuminating history of the company from its inception
    126 years ago and its’ emphasis on leadership and strategic planning for the future, as well as how each CEO paved the way for his successor. Little did Thomas Edison realize what he started in the late 1870’s.

    General Electric has always had a vested interest in its employees …. a rarity in the current big business climate. Rothschild notes that GE’s motto: “Do right voluntarily” extends to its employees and business practices today.

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