please give me an examples of strategic alliances, network organisation, CRM and TQM.?
this all are related to basic management principles.
CRM refers as Customer Relationship Management and TQM refers as Total Quality Management.
Thanks for all for helping.
strategic alliances – the airlines industry uses these
Continental with Northwest etc…. they honor each others tickets – their customers can share each others lounges –
Network Organization – never heard this term
CRM – effectively means there is a documented plan on how to deal with and handle customer issues
TQM – CRM can be a part of this as is JIT, 5S, Lean etc…
Strategic alliances are companies under a specific agreement and responsibility to help support and close the sales process for the same customer and deal. For example, Symantec wants to sell more Anti-Virus software and Dell wants to sell more computers. So they create a strategic alliance by bundling them together and selling them at a discount through the same website.
A network organization is one were multiple individuals are connected to a central information source and can share information within a protected environment. For example, employees of the same company are connected to the central database or servers and with the proper passwords can open company files or send files to others. People outside of the network organization are prevented from doing so.
CRM or Customer Relationship Management is a process of making sure a company keeps in touch with it’s current and new customers to understand their needs and meet them in an immediate way. Large corporations depend on CRM software/applications like Oracle or SAP to help them keep track of new leads, pipeline, quotes, orders, and customer information.
TQM or Total Quality Management is a process of making sure the all the aspects of service, delivery, product development, reporting and other outbound and cross functional activities are performed in a timely and accurate way according to the business’ best practices and standards. TQM also has a quality measurement process to report back errors or sub standard performance so management can take corrective action.