“This book is the most comprehensive discussion of all the elements that go into producing superior products that I have read. I have thought a lot about quality over many years, yet the thinking reflected throughout [this] discussion is a real eye-opener for me. For anyone seriously interested in quality, this is a must read.”
―Donald E. Petersen, retired President and Chairman, Ford Motor Company “This is a book only a legend like Jim Adams could write. Based on a very popular course Jim taught at Stanford for many years, it should be required reading for every engineering student interested in designing great products. Great products lead to great companies that change the world. Every aspiring engineer wants to have an impact and this book will absolutely help. Read it!”
―James D. Plummer, Dean, School of Engineering, Stanford University “Drawing on fifty years of engineering experience, ranging from car design to rocket science, Stanford professor Jim Adams tak
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An authoritative guide to key engineering management principles and practices, this book is divided into eight concise domains of …
Written for practitioners and students with an engineering background, this book bridges the gap between their understanding of th…
A “Must Read”,
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Another great book by Jim Adams,
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Quality is STILL Job 1,
Adams proves through razor-sharp examples–from the steel modules manufactured in China that comprise the new eastern span of the San Francisco Bay Bridge to the Saarinen “egg” chair to the Pentax Spotmatic and the Stella McCartney little black dress–that Ford’s motto in the 1980s, “Quality is Job 1,” is THE formula for dominating the marketplace.
In addition to a lively romp through the histories of great and not-so-great and positively deplorable products we love or love to hate, Adams provides a brilliant seven-point assessment tool that should be liberally employed by anyone buying ANY product–from a toothbrush to a steel bridge span. Our personal and national budgets, as well as our planet’s environmental health, would be much the better for it.
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